Your Privacy Policy
Aterian, Inc. (“Aterian”, “We” or “Us”) is committed to taking reasonable steps to protect the privacy of information in its care. This Privacy Policy applies to data provided to Aterian by its business Customers and other individuals who provide us with information. Customer data received by Aterian includes information about individual purchases made from Customers’ online stores.
Aterian and its subsidiaries or affiliates (“Aterian” or “Company” or “we” or “our” or “us”), value our customers and the trust they place in us to deliver quality products and services. This Privacy policy describes our privacy practices, what information we gather about you, and how we use and manage your information.
Please read this policy carefully to understand our policies and practices. By accessing our website(s), you agree to this privacy policy. If you do not agree with this policy or any of our policies and practices, you should not use our website.
In addition, our suite of direct-to-consumer brand websites links to their privacy policies. The processing of the information we collect is governed by the privacy policies and notices on each brand’s website, which are available for your review on the respective website.
Collection and Use of Personal Information
Information Provided to Us
We may collect and store personal information you or another individual(s) voluntarily provide us. When you provide us with information, you affirm that you have the right to provide the information to us. Information we collect and store may include your name, email address, phone number, and other information, including your communications with the Company, and any other information necessary and relevant to provide the services. We encrypt and/or hash all your information after processing.
Information From Other Sources
We also may receive information about you from third-party social platforms, such as Facebook, Instagram, Twitter, TikTok, or other platforms. When our website is accessed or used through such a third-party social platform, such use allows the third-party social platform to collect information about you, and share that information with us. This information may be available from the individual or your social platform profile or account, or cookies or other tracking tools placed on your device by the third-party platform. We recommend that you review each social media platform’s privacy policy to familiarize yourself with their data collection and processing activities.
Information Automatically Collected During Website Visits
We automatically collect information about everyone who visits our website. This includes log data that automatically records information about each visit, such as browser type, operating system, the URL of the page that referred the person visiting our website, the different actions performed, and the IP address used to access pages on the website. We use this information to administer the website, analyze trends, provide an experience that is relevant to the person visiting our website based on the location of the IP address used to access the website, gather information about visitor movements, help diagnose potential problems with our server, investigate actual or potential security incidents, and ensure the website is working properly. We also automatically collect information related to your computer’s operating system name and version, manufacturer and model, device identifier, language, and the name and version of the software application used to access our website. We use this information to ensure that our website functions properly and understand its usage.
We may use one or more cookies to facilitate access to our website and personalize the online experience. We may use session cookies (which expire once an individual closes their browser) and persistent cookies (which stay on devices until the individual deletes them) to provide a more personal and interactive experience on our website. These cookies may be delivered by us or by third parties.
We also work with other companies who use tracking technologies to serve ads on our behalf across the internet. These companies may collect information about interactions with us to present individuals who access our website with opportunities to purchase Aterian products. Retargeting cookies are also used to present individuals who access our website with Aterian advertising on other websites based on their interaction on our Website and other websites. Please see our Cookie Policy below for additional information on our cookie use.
Do Not Track
Some browsers have a “Do Not Track” feature that lets an individual tell websites that the individual does not want to have their online activities tracked. These features are not yet uniform, and we currently cannot respond to those signals.
Sharing Information with Third Parties
We do not reveal information you share with us to third parties except in the following circumstances:
We may transfer information to our agents, third parties, or service providers to conduct our business, including but not limited to, credit card processing, order fulfillment,, customer service, data management, e-mail distribution, market research, information analysis, promotions management, social media marketing, and other necessary and relevant services. We may use cloud service providers to host our website(s) and store data.
Data Transfers
If you are located outside the United States and choose to provide information to us, please note that we may transfer the data, including personal data, to the United States and process it there. Your consent to this privacy policy, followed by your submission of such information, represents your agreement to that transfer.
Protecting Your Information
We take protecting your information seriously. We use a variety of security technologies and procedures to help protect against unauthorized access to or alteration, disclosure, or destruction of data. Even though we take reasonable steps to secure your information, no method of transmission over the internet or method of electronic storage is 100% secure. We cannot fully guarantee the security of the information that is provided to us. The address listed below, indicating “Security Inquiry” in the subject line.
California Privacy Act Notice(CCPA)
This section provides information about your rights under the California Consumer Privacy Act (CCPA) and our practices regarding collecting, using, disclosing, and selling your personal information.
We may collect “Personal Information” as described under the California Consumer Privacy Act of 2018 (“CCPA”), excluding information exempted from its scope.
Purposes for Collecting Personal Information:
We may collect and use your personal information for the following purposes:
- To provide our products and services.
- To communicate with you.
- To improve our products and services.
- To comply with legal requirements.
We do not sell your personal information but may share it, either directly or indirectly (through cookies), with our service providers who assist us in providing our products and services, our affiliates, law enforcement or regulatory authorities, or other necessary and relevant third parties.
Your Rights Under the CCPA:
You have the following rights under the CCPA:
- Right to Know: You have the right to know what personal information we collect about you, the categories of sources from which we collect it, the purposes for which we collect it, and the categories of third parties with whom we share it.
- Right to Delete: You have the right to request that we delete your personal information.
- Right to Opt-Out of the Sale of Personal Information: You have the right to opt out of the sale of your personal information.
Right to Non-Discrimination: You have the right not to be discriminated against for exercising any of your CCPA rights.
To exercise your rights under the CCPA, please contact us at legal@aterian.io indicating “California Shine the Light Inquiry” in the subject line.
Cookie Policy
We may use "cookies" to track your preferences and activities on our website(s).
Cookie Use
Strictly necessary cookies allow core website functionality such as user login and account management. The website cannot be used properly without strictly necessary cookies.
Targeting cookies are used to identify visitors between different websites, eg. content partners, banner networks. Those cookies may be used by companies to build a profile of visitor interests or show relevant ads on other websites.
Unclassified cookies are cookies that do not belong to any other category or are in the process of categorization.
Performance cookies are used to see how visitors use the website, eg. analytics cookies. Those cookies cannot be used to directly identify a certain visitor.
Functionality cookies are used to remember visitor information on the website, eg. language, timezone, and enhanced content.
Cookies We Use
Strictly necessary
Functionality
Children
Our services are not intended for use by or targeted at children under 13, and we do not knowingly or intentionally collect information about children under 13. We may provide links to third-party websites that allow children under the age of 13 to register for use of the website or are targeted at children under 13. In such instances, the third parties are responsible for ensuring that their websites comply with applicable laws, regulations, and rules.
Visiting Our Website From Outside the United States
For website visitors outside of the United States, please be aware that information about your visit may be transferred to, stored, and processed in the U.S., where our servers are located and our central database is operated. Please be aware that the data protection and other laws of the U.S. might not be as comprehensive as those in your country. By visiting our Website, you agree that your information may be transferred to our facilities and those third parties with whom we share it, as described in this Privacy Policy.
Data Protection Notice for European Residents
This section provides information about our practices regarding the collection, use, disclosure, and transfer of personal data of individuals outside the United States, specifically in Europe or the European Economic Area (EEA). We are committed to protecting your personal data and complying with all relevant data protection regulations, including the General Data Protection Regulation (GDPR).
Data Controller:
Aterian, Inc. is the data controller for the personal data collected through this website.
Types of Personal Data Collected:
We may collect the following types of personal data from you:
- Identifiers: Names, addresses, email addresses, phone numbers, and other similar identifiers.
- Characteristics: Age, date of birth, gender, marital status, and other similar characteristics.
- Commercial Information: Records of personal property, products or services purchased or considered.
- Internet or Electronic Network Activity Information: Browsing history, search history, and other similar internet or electronic network activity information.
- Geolocation Data: Physical location information.
- Audio, Visual, or Other Electronic Information: Recordings of your voice, images, or other similar electronic information.
Purposes for Processing Personal Data:
We may process your personal data for the following purposes:
- To provide our products and services.
- To communicate with you.
- To improve our products and services.
- To protect against fraud and abuse.
- To comply with legal requirements.
Legal Basis for Processing Personal Data:
We process your personal data based on the following legal grounds:
- Consent: Where you have given your consent to the processing of your personal data.
- Legitimate Interest: Where the processing is necessary for our legitimate interests, such as providing our products and services.
- Legal Obligation: Where the processing is necessary to comply with a legal obligation.
Data Transfers:
We may transfer your personal data to third parties located outside the EEA, subject to appropriate safeguards, where applicable.
Your Rights:
You have the following rights under the GDPR:
- Right to Access: You have the right to request access to your personal data.
- Right to Rectification: You have the right to request the rectification of inaccurate personal data.
- Right to Erasure: You have the right to request the erasure of your personal data under certain circumstances.
- Right to Restrict Processing: You have the right to request the restriction of processing of your personal data under certain circumstances.
- Right to Data Portability: You have the right to request the transfer of your personal data to another data controller in a structured, commonly used, and machine-readable format.
- Right to Object: You have the right to object to the processing of your personal data on grounds relating to your particular situation.
To exercise your rights, please contact us at legal@aterian.io
Additional Information:
- Data Retention: We will retain your personal data for as long as necessary to achieve the purposes for which it was collected.
- Data Breach Notification: In the event of a data breach, we will notify you and the relevant authorities as required by law.
- Cookies: We use cookies and similar tracking technologies. Please refer to our cookies policy for more information.
Data Retention
We retain personal information as long as we consider it potentially useful for business purposes. We also keep information as otherwise required by law.
How You Can Access and Change Your Information
You can update or correct your information, or remove it from our system by making a request to us at the contact information provided below. If for some reason access is denied, we will provide an explanation of why access has been denied.
Amazon.com Privacy Notice
Please see the Amazon.com Privacy Notice here
Changes to the Privacy Policy
We may update our Privacy Policy from time to time. We reserve the right to amend the Privacy Policy at any time, for any reason, with or without notice to you. We recommend that you periodically review our Privacy Policy for updates.